Well, yes. Marketing is always at play. The difference between 11% less emission and 20% less CO emission may not be all that significant. After all, everyone knows better than breathe in the exhaust fumes of any engine, be it 2 stroke, 4 stroke, E-tec or merely a regular car in one's garage. But the sticker on the E-Tec which is backed up by their marketing spin is, it is cleaner--or comparable with a 4 stroke outboard. Which seems to mean, if you're worried that your E-TEC will pollute more than a 4-stroke outboard, don't be. It's not an issue.vkmaynard » Wed Nov 06, 2013 1:22 pm
mastreb wrote:
Evinrude's ad copy claims 80% lower CO emissions at idle than the next best outboard engine available (it's on their front page for Evinrude right now) and its the only outboard currently CARB compliant in california.
This is why I love marketing spin. I just called Kevin at the ARB in CA to ask about the Etec CARB claim. As I suspected marketing at play.
Same witrh the noise level. You can, of course, measure it in terms of decibels and conclude it's noisier by 8% (or whatever the case may be). But the E-TEC does use significantly less gas, especially at lower RPMs, does start at the touch of the key, does require less maintenance, does fog itself at the end of the season... and that are determining factors for those people who swear by the E-TEC. And they are all obvious and easy to measure
Is it more reliable? The ETEC owners' website will display mostly cries for help; everybody seems to be extatically happy with the engine, as long as the engine works as it should. When it happens to break down, they rush to complain and seek assistance. Nobody knows for sure how many ETECS work impeccably for every single one which breaks down. But that holds true for any other brand. No outboard is totally foolproof.
Come to think of it, I would not care a bean knowing that 100.000 ETECS work just fine, while mine is the only one that happens to break down.
